How Jim Yarrington Is Using AI CRM to Improve Follow-Up, Capture Leads, and Wake Up His Database

May 28, 2026

In this LoanOfficerPodcast.com episode, host Chris Johnstone interviews Jim Yarrington, a senior loan officer with 34 years of experience who has closed over $500 million in loans.

Jim shares how he is using AI CRM, workflows, voice agents, database marketing, listing call capture, and loan comparison tools to improve follow-up and create a more organized mortgage business.

You will learn:

• How Jim uses AI voice agents to answer calls and capture lead information
• How he is using newsletters, power dialing, and birthday messages to wake up his database
• How AI listing phone numbers and loan comparison tools are helping him create new opportunities

Listen now, and if you enjoy the episode, subscribe and leave a 5-star review.